Thank you for your interest in working with Yoga, Wine & Travel.
Yoga, Wine & Travel was launched in mid-2015 and features original and creative content for readers who love to seek balance in their lives through traveling and practicing yoga. Today, Yoga, Wine & Travel is a leading source of travel content – independent travelers come for practical travel tips, comprehensive destination guides and honest reviews.
How do readers find Yoga, Wine & Travel?
Prior to launching Yoga, Wine & Travel, I worked in corporate communications and public relations, advising leading technology companies around the world. At Yoga, Wine & Travel, I carefully produce engaging, in-depth, thoughtful and relevant travel & yoga articles and guides for readers. These guides are designed to inform and help readers plan every stage of their journey – articles on Yoga, Wine & Travel are proven to convert into hotel, rental car, tours and other travel-related bookings. As an example, readers booked more than 250 nights in hotel accommodation in February 2023.
Articles on Yoga, Wine & Travel are always SEO-optimized and rank highly (often page 1) on Google, receiving a high volume of global organic search traffic. Each month, the website receives more than 60,000 unique visitors; the majority of the audience are between the ages of 25-44 from the US, UK, Australia and Canada.
The engaging and high-quality visual and written content is cross-promoted across major social media channels, and further connects Yoga, Wine & Travel to more than 60,000 active and engaged followers.
Yoga, Wine & Travel readers have a passion for travel, wellness, sports and yoga, and appreciate luxury and boutique travel experiences that are beyond the ordinary. Since the launch of the website, Yoga, Wine & Travel has grown to reach hundreds of thousands of readers across more than 100 countries.
Working with brands
Yoga, Wine & Travel offers partners an opportunity to reach and convert an engaged audience of luxury and boutique travelers across a number of platforms. Readers look to the website to decide where to go, what to do and where to stay; more often than not, travelers will book the exact same itinerary and hotels as recommended in articles like this 10 day Thailand itinerary, this 2 week Sri Lanka guide and this Margaret River region destination guide.
Having worked on the brand side, I understand partner expectations and am committed to delivering nothing but the best content and campaigns. I would love to collaborate with your brand to produce trusted, compelling and creative content to reach your target audience in an authentic way.
LET’S WORK TOGETHER!
Photography and Writing
I have more than 5 years of experience in communications and PR, and would love to work with you to create visual and written content that highlights and showcases your brand’s unique value proposition.
Some potential avenues for collaboration include press trips and reviews, sponsored blog posts (on a case-by-case basis), photography services, freelance content creation and copy editing. Please get in touch if you feel that your brand would be a good fit for Yoga, Wine & Travel’s audience!
Social Media & Brand Marketing Campaigns
Yoga, Wine & Travel has built up an active and loyal readership via not just one, but multiple channels. A collaboration with me creates the opportunity to maximize and diversify your brand’s reach, as well as enhance audience exposure through multiple platforms including the website, Instagram, Facebook, Twitter, Pinterest, Flipboard and Bloglovin’.
Destination & Event Marketing
Partner with me to showcase unique destinations and events around the world. I am passionate about luxury, boutique, responsible and experiential travel, and can promote your brand across the Yoga, Wine & Travel website, social media and email marketing list.
Flo is available for press trips (based in Hong Kong and Sri Lanka) and campaigns.
Any sponsored content will always be clearly marked as such and will reflect my honest, unbiased opinions. In the event of any negative or unexpected experience, the brand partner will have an opportunity to rectify the situation and/or provide a statement prior to publishing.